Head of E-Commerce and Growth Marketing (Hybrid) Lagos

📌 OPPORTUNITY OVERVIEW
NACK Apparel Limited is actively recruiting for a Head of E-Commerce and Growth Marketing (Hybrid) position in Lagos. This is an excellent opportunity for professionals in the E-commerce / Retail sector looking to advance their careers in Nigeria's dynamic job market.🎯 IDEAL CANDIDATE PROFILE
We are seeking talented individuals with the following profile:
• Experience Level: Not Specified
• Educational Background: Others or equivalent
• Industry Focus: E-commerce / Retail
• Location Preference: in Lagos💼 WHY THIS ROLE MATTERS IN NIGERIA
The Head of E-Commerce and Growth Marketing (Hybrid) position is an important role within Nigeria's E-commerce / Retail sector, offering meaningful career development and professional growth opportunities.📈 CAREER DEVELOPMENT INSIGHTS
This role in E-commerce / Retail offers valuable career progression opportunities aligned with your experience level and professional aspirations in Nigeria.📋 APPLICATION GUIDANCE
When applying for this Head of E-Commerce and Growth Marketing (Hybrid) position, ensure your CV highlights:
• Relevant experience matching the Not Specified requirement
• Educational qualifications in line with Others
• Specific achievements in the E-commerce / Retail field
• Any certifications or specialized training
• Proficiency in relevant software and tools🌍 NIGERIA JOB MARKET CONTEXT
The E-commerce / Retail sector in Nigeria continues to show strong demand for skilled professionals. With Nigeria's growing economy and increasing foreign investment, this position represents a valuable opportunity in the current job market.---N.A.C.K is an acronym for the Nigerian Articulate Culture Kullection. She is a casual fashion brand from Nigeria in Africa, the first brand from Luto Tailo group. N.A.C.K is a clothing company that is into the manufacturing of clothes and accessories for gentlemen, ladies and kids.
We are recruiting to fill the position below: Job Title: Head of E-Commerce and Growth MarketingLocation: LagosJob type: Full-time (Hybrid)
DescriptionWe are looking for a Head of E-Commerce and Growth Marketing to build, manage, and scale NACK’s digital commercial engine.
If you are a growth leader who lives in Shopify, understands performance marketing inside out, and actively leverages AI and automation to drive acquisition, conversion, and retention—this is your stage.ResponsibilitiesShould you take this on, here is what you'll do:E-Commerce & Revenue Ownership: Own the commercial performance, merchandising, and overall growth of NACK’s Shopify platform.
Growth & Performance Marketing: Plan and execute digital marketing strategies, managing paid campaigns across Meta, TikTok, Google, and retargeting channels to optimize CAC and ROAS.
AI & Automation Systems: Deploy practical AI tools, automations, and digital workflows to streamline conversion, customer journeys, abandoned cart recovery, and operational efficiency.
Retention & Lifecycle: Build high-converting email, remarketing, and retention flows to boost repeat purchases and Customer Lifetime Value (LTV).
Cross-Functional Collaboration: Partner closely with sales, creative, content, and product teams on campaign planning, photoshoots, events, and brand activations.
Global Scaling: Build a robust, scalable digital system capable of taking NACK’s local presence to a global customer base.Wh We Are Looking ForProven experience driving revenue growth in e-commerce, performance marketing, or digital growth roles (fashion, retail, or consumer brand experience is a major plus).
Expert-level hands-on proficiency with Shopify and e-commerce analytics.
Deep understanding of paid media management, conversion rate optimization (CRO), and customer journey mapping.
Forward-thinking mindset with practical knowledge of AI tools, AI agents, and e-commerce automations.
Strongly commercial, data-driven, and focused on measurable ROI and business impact.Keyy Metrics will own:Online Revenue, Conversion Rate (CR), and Average Order Value (AOV)
CAC, ROAS, and Paid Channel Contribution
Repeat Purchase Rate, LTV, and Cart Recovery Performance
Successful deployment of AI-enabled growth and automation workflowsApplication Closing DateNot Specified.How to ApplyInterested and qualified candidates should forward their CV and portfolio/case studies to: Jobs@nackapparel.com using "Head of Digital Commerce & Growth - [their Name]" as the subject of the email.