Job Description
Digital Marketing Manager (Paid Media) - Remote (Nigeria), Full-time
Inside TiG Creative is a creative agency serving brands across Africa and North America. We already generate inbound leads organically. We now want someone who can build a paid engine on top of that for us, and for the clients who pay us to do it for them.
This is not a social media manager role. Organic content and community are already owned by someone else. This role is paid media: you plan, launch, optimise and report on ad campaigns and email flows, and you are judged on numbers.
What you will actually do:
• Plan and run paid campaigns on Meta, Google and LinkedIn from audience and creative brief through to budget pacing and optimisation.
• Build and run email marketing: list building, sequences, nurture flows, reporting.
• Own the funnel end to end: ad, landing page, enquiry, follow-up. Spot where it leaks and fix it.
• Run the same work on billable client accounts, and report results to those clients in plain English.
• Report weekly on leads, cost per lead, CAC and ROAS. No vanity metrics.
Who we are looking for:
• At least 2 years running paid advertising campaigns with real budget. You can name the platforms, the spend, and the result.
• Comfortable inside Meta Ads Manager and Google Ads - not just boosting posts.
• Working knowledge of an email platform (Mailchimp, Klaviyo, Brevo, HubSpot or similar).
• Analytical. You look at a dashboard and know what to change on Monday.
• Reliable communication, clear written English, and you meet deadlines without being chased.
Nice to have: landing page tools (Webflow, Framer, WordPress), basic copywriting, agency experience.
Compensation:
- ₦120,000 – ₦150,000 per month during a 3-month probation period.
- After probation, a salary increment based on performance, with salary reviewed every 6 months thereafter.
- Results-based incentive tied to what you actually deliver: qualified leads generated, cost per acquisition, and return on ad spend.
- Company performance bonus.
Location: fully remote, Nigeria.
Please note: applications that do not answer the screening questions properly will not be reviewed. We read every answer.
Pay: ₦120,000.00 - ₦150,000.00 per month
Application Question(s):
• Describe ONE paid campaign you ran end to end. Name the channel, the budget you managed, and the actual result (cost per lead, CAC or ROAS). Be specific with real numbers.
• Share a link to proof of your work: an ad account screenshot, a case study, a portfolio, or a dashboard. Applications with no proof link will not be considered.
• This role pays 120,000 - 150,000 naira per month during a 3-month probation, with an increment after probation based on performance, plus a results-based incentive. Do you accept this salary range? Answer YES or NO.
Experience:
• running paid advertising campaigns: 2 years (Required)
Work Location: Remote
