Digital Marketing Executive (Experienced in Content Writing)

Nigeria Full-time Undisclosed
Job Description
We are seeking a Monetisation Writer to build and grow the commercial editorial infrastructure behind one of Africa’s fastest-growing career and professional media platforms.

This is not a traditional content marketing role — it is an editorial-commercial hybrid for someone who thinks like a publisher, writes like a journalist, and understands how modern media businesses generate revenue while protecting editorial credibility. From affiliate-driven Advisor content to sponsored editorial campaigns, rankings franchises, and community monetisation initiatives, you will help transform audience trust into sustainable commercial growth. If you are commercially sharp, editorially disciplined, and deeply familiar with the African professional market, we want to meet you.

Your Responsibilities…
Advisor Category

You will write, maintain, and continuously optimise all Advisor review, comparison, and recommendation pages to ensure they remain accurate, relevant, commercially effective, and editorially trustworthy.

You will independently research fintech, insurance, investing, remittance, productivity, travel, wellness, learning, and professional service products relevant to African professionals.

You will identify, initiate, and help manage affiliate and commission partnership opportunities with product providers operating within African markets.

You will monitor affiliate link performance, click-through rates, conversion metrics, and commission earnings, providing regular reporting and optimisation recommendations to the editorial lead.

You will ensure all affiliate content is transparently disclosed, independently written, and aligned with strict editorial standards and audience trust principles.

Rankings & Lists

You will research, score, write, and maintain Rankings and Lists editorial franchises including industry rankings, product comparisons, and annual recommendation features.

You will develop transparent editorial methodologies and scoring systems that protect editorial independence while creating commercially valuable content properties.

You will identify sponsorship, featured placement, and partnership opportunities within Rankings and Lists content while ensuring disclosures remain clear and compliant.

You will proactively propose new ranking categories and editorial franchises that attract audience interest, search traffic, and commercial partnership potential.

Sponsored Editorial & Branded Content

You will write sponsored and branded editorial content that meets the same quality, usefulness, and editorial standards as independent editorial coverage.

You will collaborate with editorial and commercial stakeholders to brief, draft, revise, and publish sponsored campaigns accurately and on schedule.

You will maintain organised records of sponsored content campaigns, including publication details, partner information, content formats, and performance outcomes.

You will develop repeatable sponsored content templates and editorial formats including branded comparison guides, sponsored newsletter features, and commercial editorial series.

Councils & Community Monetisation

You will support the editorial and commercial infrastructure of the organisation’s professional membership and community initiatives.

You will write member-focused editorial content including insider briefings, reports, thought leadership features, and executive-level publications.

You will research and recommend partnership, sponsorship, and content opportunities that provide value to community members while strengthening monetisation opportunities.

You will contribute to the development of editorial calendars, roundtables, briefings, and community publishing initiatives.

Affiliate & Revenue Prospecting

You will actively research new affiliate programmes, partnership opportunities, and monetisable editorial categories relevant to African professionals.

You will analyse audience behaviour and content performance to identify unmet commercial opportunities and emerging revenue categories.

You will prepare affiliate partnership proposals including editorial rationale, revenue potential, implementation plans, and strategic fit for leadership review.

You will stay current on monetisation models used by leading global media brands and identify relevant opportunities that can be adapted for African audiences.

What Success looks like…

Advisor review and comparison content consistently maintained with accurate information, strong editorial quality, and measurable affiliate performance improvements.

Rankings and Lists franchises expanded into high-performing editorial properties that attract both audience engagement and sponsorship opportunities.

Sponsored editorial campaigns delivered on time, clearly disclosed, editorially credible, and aligned with agreed commercial objectives.

New affiliate and partnership opportunities consistently identified, researched, and proposed with strong editorial and revenue alignment.

Audience trust maintained through transparent disclosures, accurate reporting, and genuinely valuable recommendations across all monetised content.

Commercial editorial systems and workflows organised effectively, with clear reporting, tracking, and performance documentation across campaigns and partnerships.

To be considered for this role you should have…

A Bachelor’s degree in Journalism, Communications, Media, Marketing, Business, English, or a related discipline.

Strong experience writing affiliate, sponsored, commercial editorial, or product-led content for a media publication, editorial platform, or digital publisher.

Demonstrated understanding of affiliate marketing, editorial monetisation, sponsored content, and audience-driven revenue models.

Excellent long-form and short-form editorial writing skills with strong attention to structure, clarity, and reader engagement.

Experience researching and writing about product categories relevant to African professionals including fintech, insurance, investing, travel, wellness, or productivity tools.

Familiarity with SEO principles for editorial and affiliate content optimisation.

Experience using CMS platforms, analytics tools, spreadsheets, and affiliate tracking systems.

Strong research, verification, organisational, and stakeholder management skills.

Excellent editorial judgment and a demonstrated commitment to accuracy, transparency, and editorial integrity.

Job Type: Full-time

Application Question(s):

• What is your gender?

• How much do you currently earn?

• How soon are you able to resume?

• Where do you stay?

Work Location: Remote
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Job Snapshot
  • Posted: May 23, 2026
  • Job Type: Full-time
  • Location: Nigeria
  • Source: External