TikTok Growth & Sales Manager (UGC + E-commerce)

Nigeria Undisclosed
Job Description
Location:

Remote (Nigeria preferred – Lagos/Abuja ideal)
Occasional field work (wholesale outreach) may be required

Salary:

₦250,000 – ₦300,000 per month
• Commission based on product sales performance
• Fast growth opportunities

We are launching a new beauty brand (skincare focus) with a primary focus on international markets (US & Europe), alongside local expansion.

We are looking for a Growth & Sales Content Manager whose main responsibility is:

Driving ONLINE SALES through content

This role is heavily focused on:
• TikTok sales
• Instagram conversion
• E-commerce performance

You will be responsible for creating and managing content that directly leads to product purchases, not just engagement.

Key Responsibilities: Online Sales & Conversion (PRIMARY FOCUS)
• Drive product sales through TikTok, Instagram, and e-commerce platforms
• Create content strategies focused on conversion, not just views
• Identify what content leads to purchases and scale winning formats
• Support product launches (starting with an LED eye mask)
• Optimise content and messaging for clicks, add-to-cart, and sales

Content Creation & Strategy
• Manage TikTok and Instagram accounts
• Develop high-converting content ideas, hooks, and scripts
• Create or brief content using Canva / Adobe tools
• Analyse performance and continuously improve results

UGC & Influencer Sales Engine
• Source and manage UGC creators
• Write outreach messages that drive collaboration
• Guide creators to produce sales-focused content
• Build a consistent pipeline of converting content

Secondary: Sales Support (Offline)
• Identify and reach out to wholesalers/retailers
• Support bulk/wholesale opportunities when needed

Requirements:
• Proven understanding of TikTok and Instagram content that converts to sales
• Experience with UGC creators or influencer marketing
• Ability to create or direct high-performing sales content
• Strong understanding of e-commerce or product marketing
• Commercial mindset — you understand how content drives revenue
• Strong communication and execution skills

Requirements:
• Strong understanding of TikTok and Instagram content that drives sales
• Experience with UGC creators or influencer marketing
• Understanding of e-commerce and international audiences
• Ability to create or direct high-performing sales content
• Commercial mindset — focused on revenue, not just engagement
• Strong communication and execution skills

Experience Level:
• Some experience preferred (social media, content, UGC, or e-commerce)
• We value results and understanding of sales over years of experience

Preferred (Not Required):
• Experience in beauty or skincare brands
• Experience with TikTok Shop / e-commerce brands
• Basic design skills (Canva, Adobe)

Application Process:

Shortlisted candidates will complete a paid trial task based on an LED eye mask launch, focused on content that drives sales.

Additional Information:

This role is ideal for someone who wants to:
• Build a brand with international reach
• Work in a fast-moving, growth-focused environment
• Be part of a team where performance drives progression

Job Types: Full-time, Part-time, Temporary

Pay: ₦200,000.00 - ₦300,000.00 per month

Experience:
• TikTok, Instagram, or similar Sales: 2 years (Required)

Work Location: Remote
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Job Snapshot
  • Posted: Apr 04, 2026
  • Job Type:
  • Location: Nigeria
  • Source: External